Three design directions · one homepage

Same brand. Same words. Three clearly different pages.

Each option below uses the identical locked copy and the exact North Texas Advisors color palette. What changes is the design: typography, layout, rhythm, color distribution, geometry, and imagery. Open any option, then use the corner slider to flip between all three.

Deep Navy Slate Navy Teal Gold Warm White Light Gray Charcoal

Option 1

The Broadsheet

Editorial & print-authoritative — ink-on-paper, serious advisory voice.

Type: Playfair Display + Source Sans 3 · Color: warm-white paper with gold hairline rules · Geometry: sharp 0px, no shadows.

View this option →

Option 2

The Console

Modern fintech dashboard — precise, data-forward, calm.

Type: Space Grotesk + IBM Plex Sans/Mono · Color: navy-forward panels, teal-dominant accent · Geometry: 10px cards with elevation.

View this option →

Option 3

The Front Porch

Warm & human — founder-forward, approachable, premium-but-relaxed.

Type: Fraunces + Inter · Color: warm neutrals, gold-primary accent · Geometry: soft 24px radii, ambient shadows, organic shapes.

View this option →

How the three differ — at a glance

Every option scores differently on all six design axes. Typography is always distinct.

Axis	Option 1 The Broadsheet	Option 2 The Console	Option 3 The Front Porch
Typography	Playfair Display + Source Sans 3 — high-contrast display serif, editorial scale.	Space Grotesk + IBM Plex Sans + IBM Plex Mono — geometric, tabular data type.	Fraunces + Inter — warm old-style serif, airy humanist body.
Layout / hero	Text-dominant front-page hero, multi-column article blocks.	Split hero with a stubbed client-dashboard mock; bento grids.	Centered gradient hero + rounded photo; single-column narrative.
Nav / rhythm	Centered masthead + section-bar nav; numbered sections.	Sticky app-bar; service-fit selector leads; pipeline steps.	Transparent→solid centered nav; founder-forward order.
Color deployment	Warm-white paper dominant; gold hairline accent.	Navy-forward surfaces; teal-dominant action color.	Warm neutrals dominant; gold-primary warm accent.
Shape / geometry	Sharp 0px corners, hairline rules, no shadows.	Medium 10px radius, elevation shadows, pills & chips.	Large 24px radii, ambient shadows, organic blobs.
Imagery / texture	Duotone editorial photos, engraved chart lines, paper grain.	UI/reporting visuals — KPI tiles, chart mocks (no photos).	Warm office photography, skyline line art, hand-feel icons.

What stays constant across all three (per the intake packet):

The exact seven brand hexes — only their distribution changes, never the colors themselves.
All locked copy and every required section (Hero → Problem → Services → Who We Serve → How It Works → Packages → Why → Proof → CTA → FAQ → Final → Footer).
Every hard "no" — no Cowboys-style star, no cheap-tax-prep positioning, no guaranteed-savings claims, Client Portal always visible, no SSNs/tax documents collected via web form.
All third-party pieces (Calendly booking, intake/routing form, TaxDome portal, service-fit selector, reviews, explainer video) are stubbed placeholders, and missing images use labeled placehold.co art.